Effective Date: 24 July 2026
1. Introduction
This Privacy Policy explains how the website available at https://fatloss.mypeptidee.com/ (the “Website”) collects, uses, stores, and shares personal information. The Website operates under the KinexLabz and Kinex Labs brand names (“KinexLabz,” “we,” “us,” or “our”).
The Website promotes and sells a printed educational fat-loss, nutrition, fitness, and lifestyle guide. This Privacy Policy applies when you browse the Website, place an order, make a payment, communicate with us, or otherwise interact with our services.
By using the Website or submitting personal information through it, you acknowledge that your information will be handled as described in this Privacy Policy.
2. Information We Collect
2.1 Information You Provide During Checkout
When you purchase the guide, we may collect:
- First name and last name;
- Email address;
- Telephone number;
- Billing address;
- Shipping address;
- Country, state, city, street address, and postal or PIN code;
- Order details, including the product purchased, quantity, price, and shipping method;
- Payment method and payment status;
- Transaction or payment reference numbers;
- Coupon or promotional code information, where applicable; and
- Any information you voluntarily enter in the order-notes field.
2.2 Shipping Information
When an order is shipped to a different address, we may collect the recipient’s name, delivery address, telephone number, and other information necessary to complete delivery. You should provide another person’s information only when you are authorised to do so.
2.3 Payment-Related Information
The Website currently offers online payment through Razorpay, including payment methods such as UPI, credit or debit cards, and internet banking. Cash on Delivery may also be available.
Online payment credentials are entered through the payment provider’s payment interface. We may receive limited payment-related information, such as the payment method, amount, payment status, transaction identifier, and fraud or verification results. Full card, banking, UPI, or authentication credentials are handled by the relevant payment provider and financial institutions according to their own privacy and security practices.
2.4 Information Collected Automatically
When you visit or use the Website, the Website, its hosting provider, WordPress, WooCommerce, security services, and other technical service providers may automatically collect information such as:
- Internet Protocol address;
- Browser type and version;
- Device type and operating system;
- Approximate location derived from an IP address;
- Date and time of access;
- Pages viewed and links selected;
- Referring website or advertising source;
- Session, cart, checkout, and order activity;
- Cookie identifiers and similar technical identifiers;
- Error logs, security logs, and fraud-prevention signals; and
- Website performance and interaction information.
2.5 Health-Related Information
The Website sells an educational health and fitness guide but does not require you to provide medical diagnoses, laboratory reports, medication details, body measurements, photographs, or other detailed health information to place a standard order.
Please do not submit confidential medical or health information through checkout notes, email, or general support communications. If you voluntarily provide such information, we will use it only as reasonably necessary to respond to your communication, protect our legal interests, or comply with applicable law.
3. How We Use Your Information
We may use personal information to:
- Process, confirm, and fulfil your order;
- Verify payment or Cash on Delivery eligibility;
- Send order confirmations, invoices, receipts, and delivery updates;
- Arrange packaging, shipping, courier delivery, and order tracking;
- Contact you about incomplete, failed, delayed, returned, or disputed orders;
- Respond to questions, complaints, support requests, and other communications;
- Prevent fraud, misuse, unauthorised transactions, and security incidents;
- Maintain and improve the Website, checkout process, and customer experience;
- Measure Website performance and understand how visitors use the Website;
- Evaluate the effectiveness of advertisements and marketing campaigns;
- Maintain financial, accounting, tax, and business records;
- Enforce our terms, policies, and legal rights;
- Comply with legal, regulatory, judicial, or governmental requirements; and
- Send marketing communications where permitted and where any required consent has been obtained.
Depending on the circumstances and applicable law, we process information to perform a transaction requested by you, comply with legal obligations, pursue legitimate business interests, protect users and the Website, or act on your consent.
4. Cookies and Tracking Technologies
The Website may use cookies, pixels, tags, local storage, server logs, and similar technologies. These technologies may be placed by the Website or by third-party service providers.
4.1 Essential Cookies
Essential cookies may be required for WordPress, WooCommerce, security, shopping-cart, checkout, payment, and order-processing functions. They may be used to:
- Maintain your browsing or checkout session;
- Remember products placed in your cart;
- Calculate order totals and shipping details;
- Remember country, region, or checkout selections;
- Prevent duplicate submissions or fraudulent activity;
- Support Website security and load balancing; and
- Enable payment and order-confirmation functions.
4.2 Analytics and Performance Cookies
Analytics cookies may help us understand visitor numbers, traffic sources, page performance, navigation patterns, checkout activity, and technical errors.
4.3 Advertising Cookies and Pixels
Advertising technologies may be used to measure advertising performance, attribute purchases or visits to advertising campaigns, limit repeated advertising, and create or reach relevant audiences where permitted by law.
4.4 Managing Cookies
You can control or delete cookies through your browser settings. Blocking essential cookies may prevent the cart, checkout, payment, or other Website features from operating correctly.
Where a cookie-consent or preference tool is displayed on the Website, you may use it to manage optional analytics or advertising technologies. Your browser or device may also provide privacy, tracking-prevention, or advertising-preference controls.
5. Google Analytics
The Website may use Google Analytics or related Google measurement services to understand how visitors find and use the Website. Google Analytics may collect information such as pages visited, session duration, approximate location, browser information, device information, referral source, interactions, and cookie or device identifiers.
Information collected through Google Analytics may be processed by Google in accordance with Google’s own privacy terms. We may use aggregated analytics reports to improve Website content, performance, advertising, and the checkout experience.
The Website’s public-facing content does not identify a specific Google Analytics account or measurement identifier. This section applies only where Google Analytics or a related Google measurement service is enabled on the Website.
6. Meta and Facebook Pixel
The Website may use the Meta Pixel, Facebook Pixel, Meta Conversions API, or related Meta advertising technologies to measure visits, checkout activity, purchases, and the effectiveness of advertisements shown through Facebook, Instagram, or other Meta services.
Depending on the configuration and your choices, these technologies may collect or receive information about your browser, device, IP address, Website interactions, referral source, checkout events, and purchase events. Meta may use the information according to its own privacy terms and advertising settings.
The Website’s public-facing content does not identify a specific Meta Pixel account or pixel identifier. This section applies only where Meta advertising technology is enabled.
7. Payment Information
Online payments are processed through Razorpay and the banks, card networks, UPI services, or other financial institutions involved in your transaction. Payment providers may collect information necessary to authenticate, authorise, process, settle, refund, or investigate a transaction.
Payment providers operate under their own privacy policies and legal obligations. We encourage you to review the privacy information presented by the payment provider before completing an online transaction.
For Cash on Delivery orders, we and our delivery partners may process your contact, delivery, order-value, collection-status, and payment-confirmation information.
You should never send full card numbers, card security codes, online-banking passwords, UPI PINs, or one-time passwords to us by email, telephone, messaging applications, or order notes.
8. Order Processing and Delivery
We use order information to confirm purchases, prepare the printed guide for dispatch, communicate with customers, arrange delivery, collect Cash on Delivery payments where applicable, and address delivery or order-related issues.
To complete delivery, relevant information may be shared with packaging providers, warehouses, logistics companies, courier services, delivery personnel, payment-collection partners, and customer-support providers. These parties receive only the information reasonably necessary to provide their services.
Delivery information may also be used to detect incorrect addresses, confirm availability, prevent fraudulent orders, manage failed delivery attempts, and process returns or replacements where offered.
9. Email and Marketing Communications
9.1 Transactional Communications
We may send transactional communications without treating them as marketing. These may include order confirmations, payment updates, shipping notifications, delivery updates, support responses, policy notices, and important service-related information.
9.2 Promotional Communications
Where permitted by applicable law, we may use your email address or telephone number to send information about KinexLabz products, educational content, offers, or related services. We will seek consent where consent is legally required.
You may opt out of promotional email communications by using the unsubscribe method provided in the message or by contacting us. Opting out of marketing does not prevent us from sending necessary order, payment, delivery, security, or legal communications.
10. How We Share Information
We may share personal information with:
- Razorpay and other payment-processing or financial service providers;
- Courier, shipping, logistics, fulfilment, and Cash on Delivery partners;
- Website hosting, WordPress, WooCommerce, database, backup, and security providers;
- Email, messaging, customer-support, and order-management providers;
- Analytics, advertising, attribution, and Website-performance providers;
- Accountants, auditors, legal advisers, insurers, and other professional advisers;
- Government bodies, regulators, law-enforcement agencies, courts, or other authorities where legally required;
- Parties involved in investigating fraud, security incidents, policy violations, or legal claims; and
- A purchaser, investor, successor, or adviser involved in a merger, sale, restructuring, financing, or transfer of all or part of the business.
We do not disclose personal information to unrelated parties merely for their independent use unless you have authorised the disclosure or the disclosure is otherwise permitted or required by law.
11. International Processing
Some service providers, including analytics, advertising, hosting, payment, or technical service providers, may process information in countries other than the country in which you live.
Where required by applicable law, reasonable contractual, organisational, or legal safeguards may be used for international transfers of personal information.
12. Data Security
We use reasonable administrative, technical, and organisational measures designed to protect personal information against accidental loss, unauthorised access, misuse, alteration, disclosure, or destruction.
Security measures may include:
- Encrypted connections where supported by the Website and service providers;
- Access controls for administrative and order-management systems;
- Use of specialised payment processors for online transactions;
- Security monitoring, fraud-prevention, backup, and anti-malware measures;
- Limiting access to information based on operational need; and
- Reviewing and updating Website software and plugins.
No internet transmission, website, database, or storage system can be guaranteed to be completely secure. You are responsible for keeping payment authentication information, passwords, one-time passwords, devices, and accounts secure.
13. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:
- Complete and document orders;
- Provide customer support;
- Maintain accounting, tax, invoice, and transaction records;
- Resolve payment, delivery, refund, return, or legal disputes;
- Detect fraud and maintain Website security;
- Comply with legal and regulatory obligations; and
- Establish, exercise, or defend legal claims.
Retention periods may vary depending on the type of information, the purpose for which it was collected, contractual requirements, applicable limitation periods, and legal record-keeping obligations.
When information is no longer required, we may delete it, anonymise it, aggregate it, or securely restrict further processing, subject to technical backup and legal requirements.
14. Your Privacy Rights
Depending on your location and applicable law, you may have the right to:
- Request confirmation of whether we process your personal information;
- Request access to personal information associated with you;
- Request correction of inaccurate or incomplete information;
- Request deletion of information where legally permitted;
- Request restriction of certain processing;
- Object to certain processing based on legitimate interests or direct marketing;
- Withdraw consent where processing is based on consent;
- Request a portable copy of eligible information;
- Opt out of promotional communications;
- Manage optional cookies through available Website or browser controls; and
- Submit a complaint to an appropriate privacy or data-protection authority.
These rights are not absolute. We may need to retain or continue processing information to complete an order, comply with law, protect legal rights, prevent fraud, maintain security, or meet accounting and tax obligations.
Before responding to a privacy request, we may ask for information reasonably necessary to verify your identity and identify the relevant order or records. We will not request your UPI PIN, card security code, banking password, or one-time password for this purpose.
15. Children’s Privacy
The Website and the guide are intended primarily for adults. We do not knowingly seek to collect personal information directly from children under 18 without appropriate parent or guardian involvement.
A parent or guardian purchasing the guide for a minor should supervise the purchase and the minor’s use of the guide. The guide is educational and is not a substitute for advice, diagnosis, or treatment from a qualified healthcare professional.
If you believe that a child has submitted personal information without appropriate authorisation, please contact us so that we can review the matter and take reasonable action.
16. Third-Party Links and Services
The Website may contain links to third-party websites, payment services, social-media platforms, service providers, or other external resources. Third parties may have their own privacy policies, terms, cookies, and data-processing practices.
This Privacy Policy does not govern third-party websites or services that are not operated or controlled by KinexLabz. You should review the privacy policy of any third-party service before providing personal information.
17. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes to the Website, products, checkout process, payment methods, service providers, legal requirements, or privacy practices.
The updated version will be posted on the Website with a revised effective date. Material changes may also be communicated through the Website or another appropriate communication method where required.
Your continued use of the Website after an updated Privacy Policy is posted will be subject to the updated policy, to the extent permitted by applicable law.
18. Contact Information
For questions about this Privacy Policy, requests concerning your personal information, or privacy-related complaints, please contact KinexLabz using the support contact details provided on the Website or in your order-related communications.
When submitting a privacy request, please include your name, the email address or telephone number used for the order, your order reference where available, and a clear description of your request. Do not include card security codes, UPI PINs, banking passwords, one-time passwords, or unnecessary medical information.
Website: https://fatloss.mypeptidee.com/